Art Direction - Dot & Key Skincare

Art direction for model shoots involves overseeing the photoshoot’s visual aesthetics and creative aspects. This role includes making key decisions regarding the overall look and feel of the shoot to align with the brand’s image and message. This includes the following:

• – Concept: Developing shoot ideas that convey brand values and product benefits.
• – Styling: Choosing props, outfits, backgrounds, and makeup to create a cohesive look.
• – Composition: Arranging elements for pleasing visuals.
• – Model Guidance: Directing models to convey brand messaging.
• – Photography: Collaborating with visual creators.
• – Post-Production: Reviewing edits for brand alignment.
• – Consistency: Maintaining a unified visual style.